our story

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how it started

What began as helping a few businesses on the side with marketing and branding evolved naturally into a full-service agency. Driven by referrals and measurable client success, The Current Studio grew as more like-minded brands were drawn to the work, with each opportunity building on the last.

Along the way, we noticed a pattern. Many brands were struggling to feel truly unique in a landscape dominated by fast-moving trends and recycled ideas. Visual identity was often treated as decoration rather than a powerful storytelling tool. Brands were trying to appeal to everyone, yet losing the very thing that made them memorable. The Current Studio was built to change that.

our philosophy

We believe thoughtful visual storytelling has the power to transform how a brand is experienced. Our approach is inspired less by competitors and more by art, music, culture, and fashion. We don’t believe creativity should be reserved for fashion houses or big cities. A brand doesn’t need to be based in New York or Paris to feel elevated, artistic, or iconic. What matters is intention, taste, and a clear point of view.

We take a long-term view of branding. We don’t chase virality, obsess over vanity metrics, or sacrifice quality to follow trends. Instead, we focus on creating lasting brand assets that compound over time and build real connection. Our clients value design, trust the process, and care deeply about how their brand feels, not just how it performs in the short term.

The Current Studio is for brands who see themselves as more than a business. It’s for founders with vision, taste, and a desire to create something meaningful. We partner best with those who are excellent at what they do and are ready to collaborate with someone equally invested in doing things well.

Above all, our goal is perspective. We want clients to leave the process seeing what’s possible for their brand in a way they hadn’t before, viewing their work not as something small or limited, but as something worthy of intention, creativity, and pride.

owner & creative director

Anna

social media coordinator

Liz

tech & operations

alec

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